Balma Creative advocates a disciplined development approach that stresses process management, user experience, information architecture, and content development.
While our methods can adjust to meet your company’s demands, we encourage an approach that includes in-depth research, content audits, detailed scope documents, user based role playing, quality assurance, and post-launch metrics.
User Experience & Engagement
Balma Creative builds digital solutions that give organizations a competitive edge in delivering content, engaging customers and building communities. How? User research, organizational interviews, market reviews and ongoing analysis.
CMS Implementation
Engaging markets and communities requires the right tools, and building in-house competencies in leveraging those tools. I can install, customize and template a range of open source content delivery systems, and train your people how to use them.
Social Marketing
A user-centered, targeted website is a great start. I can help you push it further by integrating your content into popular social networking platforms, into email marketing campaigns, and into a variety of mobile media.
Brand Identity & Design
Means more than creating a digital experience that’s pleasing to the eye. I specialize in simple, clear design that invigorates content, clarifies your messaging and product benefits, and provides your communities with meaningful calls to action.
Clients
Education
Association of Canadian Deans of Education
UBC Faculty of Education
File Maker U
UBC Graduate Studies
Publishing
Between the Line Books, Toronto
Alive Magazine
Not for Profit
YWCA of Metro Vancouver
BC Partners for Mental Health and Addictions Information
Self Help Resource Association of BC
Vancouver Whitecaps Foundation
Canadian Mental Health Association, BC
Health Care and Research
Centre for Health Services and Policy Research, UBC
Population Health and Learning Observatory
Centre for Women’s and Gender Studies, UBC
Business
Performance Objects, Vancouver
HM Financial, Richmond